In Digital marketing 101 Learn the basics of SEO in five minutes flat SEO is the bread and butter of any digital marketing campaign, but that ‘O’ may as well stand for ‘oh?’ for the confusion it… Continue Reading →
In Digital marketing 101 Why treating content like advertising is damaging your ROI Content marketing isn’t a project, it’s a process. It’s not a fling or a quick fumble. It’s dedication. It’s long-term. It’s a marriage to marketing,… Continue Reading →
In Digital marketing 101 Why SumoMe is the WordPress plug-in of your dreams In the story of David versus Goliath, a much smaller and weaker David takes on the gargantuan Goliath in a fight to the death.… Continue Reading →
In Digital marketing 101 How to epically FAIL at blogging – just follow this easy guide Ah blogging. Many have tried and many have failed, with dormant, dusty blogs now laying claim to decrepit parts of server space and corporate… Continue Reading →
In Digital marketing 101 The holy trinity: content, inbound, and outreach (or why blogging matters) If a piece of content goes out into the world and no one reads it, did it ever really happen? Or so asked the… Continue Reading →
In Digital marketing 101 The little post of SEO advice #1: Pale-Girl.com I was going to call this ‘I’ll SEO you mine if you SEO me yours’. I didn’t because that was a joke that was only… Continue Reading →
In Digital marketing 101 A theoretical guide to being a better blogger What gives me any right to choose a title like that? Well, while I’ve been very lazy with my own blog, I’m Managing Editor… Continue Reading →
In Digital marketing 101 A quick and dirty guide to SEO ranking factors If you Google ‘SEO ranking factors’ you’ll get a return of hundreds of posts. If you read some of these posts, you’ll start to… Continue Reading →
In Digital marketing 101 The ultimate guide to increasing your blog’s traffic In the digital marketing world, we like to toss about an old chestnut: make good content and they will come. They being your super… Continue Reading →
In Digital marketing 101 How to be an absolute boss at idea generation Soooo here’s the thing. Generally, I think there are two types of people in this world: those who are really f-ing good at coming… Continue Reading →
